The Perception of a Double Chin

Double Chin Perception

Surveying nearly 2,000 people, the pharmaceutical company Allergan revealed that a visible double chin greatly affects the way both genders behave and interact with others.

The survey, revealed at the American Academy of Dermatology (AAD) meeting in Orlando, FL, examined 1,996 men and women between the ages 18 and 65 about the personal impact of submental fullness.

Just about half, 49 percent, of the respondents said that their double chin negatively impacts their appearance. And 45 percent said they feel other people notice the fat under their chin.

Female respondents were actually bother by the double chin more than their male counterparts. Of the 1,025 females surveyed, 55 percent were concerned by the area under their chin, compared to only 40 percent of the males (n=971).

According to the survey, those bothered by their double chin even altered their behavior in a number of ways:

• 35% shy away from having their picture taken
• 35% avoid taking part in video chats
• 29% actually grow a beard to cover up the area

“We understand that submental fullness is a common concern,” says David Moatazedo, the Senior Vice-President  of Facial Aesthetics at Allergan plc.

Allergan is the creator of Kybella (deoxycholic acid injection 10 mg/mL and other popular products such as Botox and Juvederm. It is the only FDA-approved injection that rids adults of fat cells underneath the chin. No matter how significant the double chin is, no surgery is required.

Deoxycholic acid is a natural molecule that breaks down dietary fat. In short, Kybella destroys fat cells.

Patients receive multiple treatments, up to six times—spaced one month apart. But no retreatment is expected. Per clinical studies, 88 percent of Kybella users underwent more than one treatment with 59 percent of them receiving the six in total.